During his quick ascent to fame and wealth, YouTuber, content producer, businessman, and self-described boxing face Jake Paul has mastered the art of re-invention.
During his quick ascent to fame and wealth, YouTuber, content producer, businessman, and self-described boxing face Jake Paul has mastered the art of re-invention. The 27-year-old Cleveland native turned his internet celebrity status into a lucrative profession in combat sports after defeating seasoned heavyweight legend Mike Tyson in an eight-round made-for-Netflix fight on Friday. According to the Celebrity Net Worth website, Paul’s estimated net worth is $80 million. He originally gained notoriety in 2013 when he uploaded short-form videos to the now-defunct Vine website, which attracted millions of followers and billions of views.
In 2014, he took his talent for making viral videos to YouTube and started his own channel, which gained notoriety for hip-hop, practical jokes, and controversy.
He ventured into television in 2015 when he signed on to the Disney Channel’s teen comedy “Bizaardvark.”
As Paul’s YouTube exploits, like setting furniture on fire in an empty swimming pool at his opulent Los Angeles house, garnered more media attention, the partnership ended in 2017.
Paul became more well-known, though, when he started boxing as a celebrity. His older brother Logan Paul started the trend when he faced English influencer KSI in a Manchester pay-per-view amateur match in 2018.
The match, in which Jake Paul was on the undercard against English superstar Deji Olatunji, attracted the attention of the sport’s moneymen for selling about 1.3 million pay-per-view buys, while being derided by the traditional boxing community.
“A peculiar one”
Two years later, on the undercard of a legitimate world middleweight title fight, Jake Paul made his professional debut against English YouTuber AnEsonGib.
Since then, Paul has fought occasionally, gaining the boxing community’s reluctant acceptance with a split-decision loss to British fighter Tommy Fury last year.
The millions of social media followers Paul already has have helped him portray himself as a respectable boxer, ensuring that events he participates in will draw attention and making him a desirable target for promoters.
Shawn Porter, the former welterweight world champion and current television pundit, remarked, “He’s in a position that most young boxers are never in.”
“When we have our first five to ten fights, there is no one in the stadium and the crowd isn’t the same. He has hundreds of thousands to millions of people watching him, with the majority of them being Olympians.
“I think that’s the main thing – he’s a rookie who is getting true professional exposure.”
But not everyone likes Paul’s brazen manner. While Paul showed up for an open workout on Tuesday sporting an odd feather headdress shaped like a rooster, press conferences promoting Friday’s fight versus Tyson in Texas were always filled with expletives.
“I like what Jake Paul is doing for boxing, but he’s a weird one,” British fight promoter Eddie Hearn stated in a 2022 interview.
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“He’s not awful, and he’s working hard. But when someone chins him, it will be a nice day.
